Morrisons has launched a new line of "carbon-neutral" eggs from hens fed on insects bred on food waste.
The British grocery giant has said the eggs come from farms where hens are on a soya-free diet of insects, which are in turn fed on food waste from Morrisons bakery, fruit and vegetable sites.
The scheme, which is led by the AI-powered insect mini-farms developer Better Origin technology, aims to reduce deforestation caused by irresponsible soya production.
The egg farm where the first stock of this type of eggs will come, has also been fitted with a wind turbine and 50kWh solar panels, and has enrolled in a carbon sequestration programme to offset remaining emissions on the farm.
The University of Cambridge has endorsed the "carbon-neutral" status of the new eggs after analysing the emissions related to the eggs' production and those which are offset.
Sophie Throup, Head of Agriculture at Morrisons, said: "This is our first carbon neutral product and there will be many more to come".
"It’s all part of our drive to be directly supplied only by ‘zero emission’ British farms by 2030. We know our customers consider the environmental impact of the food they eat and want affordable zero emission produce".
