A cleaning product manufacturer has come up with the solution to all the bottles cluttering up UK beaches.
The manufacturer Ecover will work with London based recycling facility Close Loop to recycle plastic bottles collected from the North Sea and reintroduce them into the recycling chain via Ecover product bottles.
According to research by the Marine Conservation Society, plastic debris accounts for almost 60% of all litter found on UK beaches and a large amount of waste ends up in the sea.
It is not currently known what percentage of Ecover's new form of plastic will be made of sea-collected product. However, Ecover said it would for the moment just be focusing on collecting plastic from the North Sea, where 600 thousand tonnes is currently estimated to be sitting.
Chief executive of Ecover, Philip Malmberg, commented, "Sustainability is a never-ending journey. Our focus on continual innovation means that we are always pushing boundaries. In relation to packaging that means we’re committed to using the right materials at the right time, changing and revising as part of a continual improvement journey."
He added, "As manufacturers we’ve got to take responsibility for sustainability very seriously – to take real action on climate change and the damage done by our over-reliance on fossil fuels, creating green products that deliver more than a nod to sustainability."
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